3 Mistakes To Avoid When It Comes To Finding A Competent SEO Firm
More and more businesses are realizing the potential that SEO has to offer. Unfortunately however, many companies simply do not know the concept of SEO in itself and as such, are vulnerable to being exploited by shady SEO companies that overcharge for their services and ultimately fail to deliver on what they promise. As such, when it comes to finding a competent SEO firm, there are a few red flags that you need to look out for, before you do just that. Here are 4 mistakes to avoid when it comes to finding a competent SEO company.
1. Unusually Fast Results
While it may be true that some long tail keywords with low competition keywords are easier and thus faster to rank than others, in general SEO in itself takes time. Even if a company can get you fast rankings, ultimately you may get penalized and as such, you should always strive to work with a company that will work slowly to gradually increase your rankings. Therefore, if you come across a company that proclaims that they can get your website ranked in a day or even a week, be wary.
2. False References
Some search engine optimizers may charge a large amount of funds for their services and proclaim that the reason behind it, is due to the fact that they have several years of experience, when in all actuality, they may just be started out. As such, ensure that you cross check any references that they may have on their website.
3. Does Not Give Information Pertaining To What They’re Doing
Another sign you need to look out for, is if keep what they are doing in the dark. SEO is a form of marketing, as such, you need to ensure that the SEO firm, is promoting your website in a way that doesnt hurt your reputation. If work with an SEO firm that refuses to elaborate on how they plan to rank your website, be warned that you will run the risk of damaging your company’s/websites reputation.
4. 5-6 Rule
SEO is a delicate process that requires a high level attention from the assigned individual who will be working to raise the rankings of your website. As such, the general rule of thumb is that if you choose to work with an individual, he/she, should have no more than 5-6 clients at once. The reason behind it is that, if they have an abundance of clients to work for, ultimately, the quality of work that they will provide, will not be up to par.
There are companies who give great ROI and awesome rankings from your SEO investment, with no shady business included. With no contracts or commitments, this Phoenix SEO company takes a look at your entire web marketing strategy. They can identify what you are doing right, what you are doing wrong, and where you can help you improve. They will make sure you are targeting the right customers and doing it better than your competition.